Real builds as proof
Use Blake’s own PC photography and gallery to demonstrate the work instead of decorative technology stock images.
Client case study
Blake’s PC Lab
A PC-service website built to show real work, guide customers toward the right service, collect better information, surface ready-built inventory, and reduce unnecessary back-and-forth.
BusinessCustom PCs & repair services
Primary needProof + qualified customer intake
Business toolsInventory + guided assistance
StatusLive website
Starting point
The business had real technical skill and real builds. The website needed to turn that into a usable customer system.
Blake’s PC Lab serves customers who may need a full custom PC, a repair, an upgrade, a workstation, or simply help deciding what is worth buying. A generic brochure site would still leave Blake answering the same basic questions before he could determine what the customer actually needed.
The project therefore had two jobs: present Blake’s work credibly and move customer conversations further along before Blake had to step in.
What we built
This project goes beyond a home page.
These are current captures from the live site: the public-facing brand, real-build gallery, Ask the Lab workflow, and ready-built PC inventory.
Customer architecture
The site helps customers figure out where they belong before Blake has to sort it out manually.
- 01See real work
Customers can judge the quality and range of Blake’s actual PC builds rather than relying on generic stock imagery.
- 02Choose the right path
Custom builds, repairs and upgrades, workstations, parts guidance, and ready-built PCs are separated into useful customer choices.
- 03Provide useful details
Budget, workload, target performance, existing hardware, timeline, and goals can be gathered before a serious build conversation.
- 04Escalate when needed
Ask the Lab is designed to handle routine guidance and prepare a concise handoff when Blake’s judgment, pricing, inventory, or scheduling is actually required.
Build decisions
Built around a service business where the customer often does not know the answer yet.
The site has to educate without pretending the software can replace Blake’s final judgment.
Service-specific paths
Separate new builds, upgrades, repairs, workstations, and guidance so customers can start in the right place.
Structured build intake
Collect the details that actually affect recommendations: budget, use case, target, existing hardware, timeline, and goals.
Ask the Lab
Create a guided assistance layer for routine parts questions, compatibility, comparisons, and basic troubleshooting before escalation.
Smart handoff boundaries
Keep final quotes, current inventory, scheduling, unusual issues, and service commitments under Blake’s control.
Ready-built inventory
Give finished PCs their own sales path so available systems can be discovered without burying them inside general services.
What launched
A customer-facing website plus the beginnings of an operating system for Blake’s PC business.
- Live branded website at blakespclab.com
- Real PC-build gallery
- Custom build and service intake paths
- Ready-built PC inventory presentation
- Ask the Lab guided-assistance workflow
- Human-controlled handoff and commitment boundaries
No conversion, revenue, or customer-satisfaction claims are being invented here. This case study documents the verified system that launched.
Explore Blake’s PC Lab ↗A website can do more than sit there
If customers repeat the same questions, the site can help carry that load.
We can start with the public website and add useful business tools only where they earn their place.
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